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Sitemaps - Why Are They Important in Search Engine Optimization?

October 22nd, 2008

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Sitemaps have been around on the Internet for quite many years. Those new to the Web may only have come across the XML sitemaps made popular by the major search engines such as Google and Yahoo. However, a different form of sitemap pre-dates these modern examples by many years.

When the Web first started to become mainstream, we didn’t have all the sophisticated navigation tools that Web designers today take for granted. Websites were typically much simpler than today and it was often difficult for visitors to gain a clear understanding of how a site was structured. On top of this was the lack of search functionality within the majority of sites, making it harder for people to get to the information that they were looking for.

To address these challenges, sitemaps were created. Read more…

Filled Under: Internet Marketing

Wiki, wiki wiki!

October 18th, 2008

In my Going Portable post, I wrote about how I’m trying to use more and more online services so that I’m not tied to any one computer. I realised this week, that I was also tied to one notebook (i.e. paper notebook) when I went ot refer to my tips’n'tricks section in the back, and reaslised that I didn’t have it with me!

This got me thinking. Whenever I need my notes, I also have Internet access and we use a Wiki at work to share information, rather than emailing documents to everyone. I needed a Wiki! :)

Read more…

Filled Under: General, Open Source

Focus on SEO

October 17th, 2008

Yesterday, I put the finishing touches to a new Squidoo lens focusing on Search Engine Optimization (SEO). In particular, I’ve reviewed what I believ to be the top 3 products in this area.

Why not take a quick look at http://www.squidoo.com/get-found-seo or have a look at the short intro video that I posted on YouTube:

Get Found On Google - Squidoo SEO Lens

Filled Under: Internet Marketing