When you’re trying to maintain multiple blogs as well as a full time job, it pays to find ways to organize your blogging! As I mentioned in my blog strategy post last week, one important element is to use a blog calendar to plan ahead on the topics that you’re going to write about. Take this post for example – I planned to write this at some point between Christmas and New Year, just as I planned out the rest of this month and most of next!
I feel that by staying at least one month ahead in my planning, I can never use the excuse that “I’ve got nothing to write about” or that “it’s hard to come up with ideas”. My ideas are on paper already so now I just have to write.
On top of this, by working ahead in this way, whenever I’m feeling creative I can sit down and plan a little further. My goal is to always have the current month and next month fully planned so at the end of January, I’ll sit down and finish at least through to the end of March. Of course, at any time I can add ideas to future calendar points as the idea strikes me, or I can add additional posts if I want to get something timely out.
In terms of finding the time to write, the trick here is to use the tools at hand. I work with WordPress which allows me to save posts before they’re finished and come back to them later. It also allows me to write a post and schedule it to be published at a specific time. For example, I’m writing this post on Saturday evening but have scheduled it to publish mid-morning on Monday. I’d actually like to get Wednesday’s post written before Monday so that I have time to work on other things during the week!
If you consider that I work full time, this means that I can use my time very effectively on a weekend to produce the majority of my content for the coming week, and have only minimal work to do on an evening to keep everything ticking by nicely. If you consider that this is for 2 blogs, you’ll see just how effective this strategy can be.
I would encourage you to look at your own blogging and consider how you can apply these ideas to become more organized. I’d also love to read any tips and tricks that you use to keep your blog growing consistently. Please use the comments to share these ideas – I’ll read every one and may even include some of the best ones in a future post!
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