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Last week, I wrote a post about how I expect the recent changes at Google would turn SEO on its head (see “Google Turns SEO On It’s Head“). I had a mixed reaction from my readers, so I was really pleased to see that Matt Cutts has responded in support of my conclusions! 
On his blog (http://www.mattcutts.com/blog/) Matt links to a recent video interview that he did at PubCon where he talks about how ranking is having less impact on SEO. Watch the video and see what you think!
(BTW, for my UK readers, Matt does acknowledge on his blog that “Thomas Cook” is NOT a UK bank….!)
I came across a note this morning on Google’s blog about their new SearchWiki. Some short-sighted people are slamming this as glorified bookmarking, but it struck me that this has the potential of turning SEO on it’s head! Read more…
Over the last 12 months, I’ve been focusing more and more of my effort on understanding SEO. Much of what I learned came from people who have figured things out over a period of many years by trial and error. Well, now Google have released their own Search Engine Optimization Starter Guide which thankfully confirms much of what I’d learned! What’s interesting though, is that whilst I can provide you with a link directly to the PDF itself (which I have above) I can find no reference to it on any of the regular Google pages! What I did find though, is phenomenal…..
